DDaMP- Assi5 & 6: Starting Design

Click here to watch the video in this post first.

Tip: Text too small/large? Hold down the command ⌘ key on your keyboard, and press + or  keys to make content larger or smaller.

 by El Lissitzky
Lissitzky was a Russian artist and designer among other things.

A lot of times, people don’t know what they want until you show it to them. 

– Steve Jobs

Tools for Design.


Adobe Illustrator (link)

For this unit, we will be learning and using Adobe Illustrator CS6. Adobe Illustrator is a graphic creation software used to create Vector-based works. It is used by professionals in a variety of industries and fields, and it isn’t the easiest piece of software. We’ll work through a few basic exercises to become familiarized with it first.

At the end of this unit, you’ll work toward creating a layout design utilizing Adobe Illustrator’s vector based environment.

Concepts to know and understand

Principles of Design- How the designer arranges the elements of their work.


Part 0: WordPress
If you didn’t email me your URL for your wordpress, then you need to. I will begin grading this afternoon.
Same goes for turning in your syllabus and supplies.


Part 1: Starting Illustrator
You can follow the instructions in the previous post, or you can watch the video below.

Click here to see the Video on Vimeo.

Click here to see the Video on Google Docs.

Part 2: Looking at Compositions

Even in design, and maybe more importantly so… your works are compositions. How and where you put things creates the composition.

Compositions can be static or dynamic. Dynamic compositions are full of energy or movement. Look at my previous example of rectangles. Does it feel dynamic? As if it were full of energy or movement? The answer is probably no. The design itself is fairly static. The use of only vertical and horizontal lines creates a feeling of stability and a lack of movement.

Angles and diagonal lines are used to create motion. While a flat horizon line is at rest, a triangle is in motion. Angles and uneven spacing between objects causes our eyes to move back and forth. This physical movement translates into the perception of movement within a composition. The work on the right converted Egon Schiele’s The Poet into rectangles that convey the dynamism of the composition. Find a work of art you like, and break down its composition into rectangles in Illustrator. Tip: It’s easier if you save the work to your desktop, open it in illustrator, and work right on top of it.

Here’s my example, and the original.

As you can see, I cropped it a bit. The color’s aren’t quite right, but its fairly close. I made a little mistake on the bunny on the right (shadow isn’t behind the bunny), but I’m still happy with it overall.

Part 3: Physical Design Assignment
Instruction will be given during class.

Proun >>
El Lissitzky. 1922-23
Vector Image Example >>
Tom Evans. Indiana University. 2000
Elements & Principles Icons >>
The J. Paul Getty Museum. 2011
Poet >>
Egon Schiele. 1911
Rectangles & Trusting Bunnies >>
Mr. S Uu. 2012
Don’t Trust in Cute Bunnies >>

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